I decided to have a more in depth look at info-graphics to try and inspire a few more solid ideas for the brief. I came across this site which I thought was quite useful. Many of its content manages to display information, in an easy way, with light heartedness and humour still intact.
http://visual.ly/
Here are a few examples. I particularly like the bottom one on 'The Psychology Of Abandonment' and how it shows the percentage of when people usually abandon a book by using illustrations of books on a shelf to show the numeric information as if it were a graph.
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